HomeMy WebLinkAboutCC 2025-05-13_10a TBID PH to Levy Annual Assessment and FY 25-26 Budget_PPTOURISM BUSINESS IMPROVEMENT DISTRICT PUBLIC HEARING & BUDGET APPROVAL for FY 2025-26
5/13/2025
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Purpose of Presentation
5/13/2025
Conduct a Public Hearing to continue the AGTBID
Confirm the Annual Report
Levy the FY 2025-26 assessment
Approve the AGTBID operating budget
Determine CEQA exemption
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AGTBID Background
Established May 2013 (Ordinance No. 651)
2% assessment on transient lodging (less than 30 days)
Promote Arroyo Grande as a tourist destination
Advisory Board updated bylaws in April 2023
5/13/2025
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5/13/2025
FY 2025-26 Financial Overview
Anticipated Assessments: $298,700
City Admin Support: $45,000
Vacation Rental Code Compliance: $5,000
Total Proposed Budget: $461,850
Projected Ending Fund Balance: $132,955
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5/13/2025
FY 2025-26 Budget Summary
Category Amount
Advertising & Marketing $337,500
Public Relations $60,000
Contractual Services $11,350
Admin & Supplies $52,500
Total Expenditures $461,850
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5/13/2025
Supports Visit Arroyo Grande tourism promotion
Maintains momentum and visibility
Generates TOT revenue
Benefits lodging industry and local businesses
Benefits to Proposed Budget
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Strategic Budget Priorities
Maintain consistent funding levels
Align with Visit California and Central Coast Tourism Council messaging
Spend down fund balance responsibly
Support ongoing marketing without disruption
5/13/2025
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Assessment Process Summary
Annual Report submitted by Commune Communication
Reviewed and recommended by AGTBID Board on April 28, 2025
Public Hearing allows protests/comments
Less than 50% protest required to proceed
5/13/2025
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5/13/2025
1. Conduct Public Hearing to receive public comment and protests regarding the City Council’s intention to continue the AGTBID Assessment, confirm the Annual Report, and levy an annual
assessment for FY 2025-26
2. Determine if a majority protest has been received
If not, adopt a Resolution confirming the Annual Report and assessment to be levied within the AGTBID for FY 2025-26
If protests are greater than 50% of the annual assessment, no further proceedings to continue the levy of assessments shall take place
3. Adopt a Resolution approving the FY 2025-26 Budget
4. Determine that the action stated above is exempt from CEQA.
Recommendations
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