CC 2024-04-23_10a AGTBID Public Hearing Budget ApprovalArroyo Grande Tourism Improvement District Annual Assessment & Budget Approval for FY 2024-25
4/23/2024
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Background
4/23/2024
AGTBID established in 2013 to promote lodging businesses
Funded through 2% assessment on lodging stays
Administered by the City of Arroyo Grande
Assessments reviewed annually per AGMC
Preliminary Budget for FY 2024-25
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4/23/2024
Proposal of FY 2024-25 Budget
Budget recommendations by AGTBID Advisory Board
Proposed FY 2024-25 budget to total $500,500
Proposed budget to increase in the following categories:
$50,000 increase in Marketing Services
$10,000 increase in Photo/Video Assets
$35,000 increase in Co-Op Advertising
$80,000 increase in Event Sponsorship
$10,000 increase in new line item for Influencers
$10,000 reduction in Merchandise
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4/23/2024
Proposed Budget
FY 2024-25
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4/23/2024
Consider all protests for AGTBID Assessment
If protests are less than 50% of the annual assessment, adopt a Resolution to collect assessments for FY 2024-25
If protests are greater than 50% of the annual assessment, no further proceedings to continue the levy of assessments shall take place
Adopt a Resolution approving the FY 2024-25 Budget
Recommendations
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