CC 2024-11-12_09e Village Holiday ParadeItem 9.e.
MEMORANDUM
TO: City Council
FROM: Brian Pedrotti, Director of Community Development
BY: Shayna Gropen, Assistant Planner
SUBJECT: Authorize the Village Holiday Parade and Jingle Bell Dash on
December 1, 2024 (TUP 24-008) and Find the Action Categorically
Exempt from CEQA
DATE: November 12, 2024
RECOMMENDATION:
1) Adopt a Resolution approving Temporary Use Permit 24-008 authorizing the closure
of streets and the Arroyo Grande Village Holiday Parade and Jingle Bell Dash to take
place in the Village; and
2) Find the action exempt from CEQA pursuant to Section 15304 of the CEQA Guidelines.
IMPACT ON FINANCIAL AND PERSONNEL RESOURCES:
The expenses associated with the street closures for this event align with those of a
medium road closure, amounting to $15,866 as outlined in the City’s fee schedule
effective January 16, 2024. As this is a City-sponsored event, the City will assume
responsibility for these costs. In an effort to offset expenses, the City charges an entry
fee of twenty-five dollars for the parade and is also pursuing sponsorship opportunities.
BACKGROUND:
The Arroyo Grande Holiday Parade is a longstanding tradition, having been established
by Eddie El Helou, former owner of Broadway Jewelers, in 2003. This event was
traditionally held on the Sunday immediately following Thanksgiving, until the City Council
directed the event to occur on the first Sunday of December. Historically, the City has co-
sponsored the parade; however, beginning in 2022, the City has taken on the role of sole
applicant due to the unavailability of a community sponsor.
ANALYSIS OF ISSUES:
This year’s event is proposed to be held on December 1, 2024, which is both the first
Sunday in December and the Sunday following Thanksgiving. The event will include two
separate events utilizing the same road closure: the Jingle Bell Dash and the Holiday
Parade. The Jingle Bell Dash is a running race for the community’s youth, utilizing the
Page 88 of 174
Item 9.e.
City Council
Authorize the Village Holiday Parade and Jingle Bell Dash on December 1, 2024
(TUP 24-008) and Find the Action Categorically Exempt from CEQA
November 12, 2024
Page 2
closed portion of Branch Street in the Village. Jingle bells will be given to all participants
to attach to their shoes and the race will be run in a horseshoe pattern with increasing
distances for older age groups. There will be five (5) separate categories with ages
ranging from Preschool to 6th grade. Registration for the Jingle Bell Dash will begin at
3:30 pm. The races will begin at 4:15 pm and conclude at 4:45 pm to allow enough
transition time for the parade to begin at 5 pm. Staging for the event will occur in Olohan
Alley.
The proposed route for the Holiday Parade will begin with staging starting at the west end
of Olohan Alley and the parade will officially begin upon the eastbound entrance to Mason
Street, before turning north to East Branch Street. The parade will then continue on East
Branch Street, westbound onto West Branch Street, finally turning north on Wesley Street
and into the Bank of America parking lot.
The parade route requires the following traffic control from 3:00 pm to 8:00 pm on
December 1, 2024:
1. “No Parking” restrictions and the closure of Olohan Alley from Bridge Street to
Mason Street;
2. “No Parking” restrictions and the closure of Branch Street from Mason Street
to Wesley Street;
3. “No Parking” restrictions and the closure of Bridge Street from Nelson Street to
Branch Street;
4. Closure of Wesley Street from Branch Street to Larchmont Drive ;
5. Closure of Nevada Street from Branch Street to Le Point Street;
6. Closure of Mason Street from Nelson Street to Branch Street;
7. Closure of Le Point Street from Nevada Street to Miller Way;
Staff is proposing the “No Parking” restrictions in Olohan Alley to begin at 12:00 pm and
conclude at 8:00 pm on December 1st. A map depicting road closures, detour routes and
event areas is included as Attachment 2, and the “No Parking” restrictions will be posted
a minimum of 72 hours ahead of the event.
ALTERNATIVES:
The following alternatives are provided for the Council’s consideration:
1. Adopt a Resolution approving Temporary Use Permit 24-008 authorizing the
closure of streets and the Arroyo Grande Holiday Parade and Jingle Bell Dash to
take place in the Village; or
2. Provide other direction to staff.
Page 89 of 174
Item 9.e.
City Council
Authorize the Village Holiday Parade and Jingle Bell Dash on December 1, 2024
(TUP 24-008) and Find the Action Categorically Exempt from CEQA
November 12, 2024
Page 3
ADVANTAGES:
The Holiday Parade and Jingle Bell Dash provide a traditional and cherished community
event, offering residents and visitors opportunities to celebrate and experience the holiday
season in the Village.
DISADVANTAGES:
“No Parking” restrictions and the closure of sections of Branch Street, Olohan Alley and
portions of Wesley Street will have an impact on traffic congestion and parking. Motorists
driving in the area surrounding the parade route will have to use detours to get to their
destinations, which may increase travel time.
ENVIRONMENTAL REVIEW:
The authorization of the Holiday Parade and Jingle Bell Dash and closure of City streets
is categorically exempt from the California Environmental Quality Act (“CEQA”) under the
Class 4 exemption, which applies to minor public or private alterations in the condition of
land, water, and/or vegetation where the project does not involve removal of healthy,
mature, scenic trees except for forestry and agricultural purposes. (State CEQA
Guidelines, § 15304.) The Class 4 exemption applies to this project because it involves a
minor temporary use of land having negligible or no permanent effects on the
environment. Specifically, the project involves an eight-hour closure of certain streets and
parade involving negligible to no permanent effects on the environment.
PUBLIC NOTIFICATION AND COMMENTS:
The Agenda was posted at City Hall and on the City’s website in accordance with
Government Code Section 54954.2.
ATTACHMENTS:
1. Proposed Resolution
2. Event and Road Closure Map
Page 90 of 174
ATTACHMENT 1
RESOLUTION NO.
A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF
ARROYO GRANDE APPROVING TEMPORARY USE PERMIT NO.
24-008 AUTHORIZING THE CLOSURE OF STREETS AND THE
ARROYO GRANDE VILLAGE HOLIDAY PARADE AND JINGLE
BELL DASH TO TAKE PLACE IN THE VILLAGE AND FIND THE
ACTION EXEMPT FROM CEQA PURSUANT TO SECTION 15304
OF THE CEQA GUIDELINES
WHEREAS, the City has applied for a Temporary Use Permit for the Holiday Parade and Jingle
Dash event which, amongst other things, helped establish conditions to ensure the safety of the
event; and
WHEREAS, the implementation of safety measures including no parking zones and street
closures will help to facilitate a safety for all individuals participating in the event and traveling
through the Village area; and
WHEREAS, the Arroyo Grande Municipal Code (AGMC) provides for the issuance of Temporary
Use Permits for events, AGMC Section 10.16.050 authorizes the City Council to restrict parking
on any street, and California Vehicle Code Section 21101(e) authorizes the closure of streets for
parades and local special events. The purpose of this Resolution and the below findings is
memorialize the opinion of the City that closure of the streets is necessary for the safety and
protection of persons who are to use those portions of the street during the event; and
WHEREAS, the City Council finds, after due study, the following circumstances exist:
NOW, THEREFORE, BE IT RESOLVED that the Planning Commission of the City of Arroyo
Grande finds, determines, resolves, and recommends:
1. Recitals. All recitals above are true and correct and hereby incorporated by reference.
2. CEQA. The authorization of the Holiday Parade and Jingle Dash and closure of City streets is
categorically exempt from the California Environmental Quality Act (“CEQA”) under the Class 4
exemption, which applies to minor public or private alterations in the condition of land, water,
and/or vegetation where the project does not involve removal of healthy, mature, scenic trees
except for forestry and agricultural purposes. (State CEQA Guidelines, § 15304(e).) The class 4
exemption applies to this project because it involves a minor temporary use of land having
negligible or no permanent effects on the environment. Specifically, the project involves an eight
hour parade and closure of certain streets involving negligible to no permanent effects on the
environment.
3. Findings. The City Councils makes, after due study and deliberation, the following Temporary
Use Permit findings:
a. The operation of the requested use at the location proposed and within the time period
Page 91 of 174
RESOLUTION NO.
PAGE 2
specified will not jeopardize, endanger, or otherwise constitute a menace to the public
health, safety or general welfare. The streets will be closed to ensure easy pedestrian
access on the streets and reroute traffic to avoid hazards from vehicles at the parade.
The parade is limited to the hours of 12:00 pm to 8:00 pm such that the parade activities
will not be disruptive to residential uses. Public Works staff will provide clean-up of all
materials associated with the parade at the conclusion of the event.
b. The proposed site is adequate in size and shape to accommodate the temporary use
without material detriment to the use and enjoyment of other properties located
adjacent to and in the vicinity of the site. The streets are sufficiently large for the parade
event, and the event has operated without material detriment to the use and enjoyment
of other properties since 2003. The event is held on Sunday to prevent the parade from
interfering with ordinary business of other properties in the City. 48 hours prior to the
event, adjacent business owners will also be notified about the event.
c. The proposed site is adequately served by streets or highways having sufficient width
and improvements to accommodate the kind and quantity of traffic that the temporary
use will or could reasonably be expected to generate. “No Parking” restrictions will be
implemented, and various streets will be closed to facilitate the operation of the parade.
With the road closures, detour routes, and staged event areas, the streets will be
sufficient to allow the temporary use. Such road closures and parking restrictions have
historically allowed for sufficient space to accommodate the parade traffic.
d. Adequate temporary parking to accommodate vehicular traffic to be generated by the
use will be available either on-site or at alternate locations acceptable to the City
Council. Existing parking lots north of the Village off Le Point Street as well as on-street
parking throughout the surrounding Village area will provide adequate temporary
parking during the event.
4. Approval. The City Council hereby approves Temporary Use Permit 24-008, authorizing the
use of City property as presented to the City Council on November 12, 2024, with the above
findings and subject to the conditions as set forth in Exhibit “A,” attached hereto and
incorporated herein by this reference.
On motion of Council Member , seconded by Council Member , and on the
following roll call vote, to wit:
AYES:
NOES:
ABSENT:
The foregoing Resolution was passed and adopted this 12th day of November 2024.
Page 92 of 174
RESOLUTION NO.
PAGE 3
______________________________________
CAREN RAY RUSSOM, MAYOR
ATTEST:
JESSICA MATSON, CITY CLERK
APPROVED AS TO CONTENT:
______________________________________
MATTHEW DOWNING, CITY MANAGER
APPROVED AS TO FORM:
______________________________________
ISAAC ROSEN, CITY ATTORNEY
Page 93 of 174
RESOLUTION NO.
PAGE 4
EXHIBIT "A"
CONDITIONS OF APPROVAL FOR
TEMPORARY USE PERMIT NO. 24-008
GENERAL CONDITIONS:
1. This Temporary Use Permit authorizes the Holiday Parade and Jingle Dash and directs
staff to implement related safety measures including no parking zones and street
closures on Sunday, December 1, 2024.
2. The applicant shall ascertain and comply with all State, County and City requirements
as are applicable to this project.
3. The event shall occur in substantial conformance with the application and plans on file in
the Community Development Department.
4. The applicant shall comply with all of the Conditions of Approval for Temporary Use Permit
24-008.
5. The applicant shall agree to indemnify and defend at his/her sole expense any action
brought against the City, its agents, officers, or employees because of the issuance of said
approval. The applicant shall reimburse the City, its agents, officers, or employees, for any
court costs and attorney’s fees which the City, its agents, officers or employees may be
required by a court to pay as a result of such action. The City may, at its sole discretion,
participate at its own expense in the defense of any such action but such participation shall
not relieve applicant of his/her obligations under this condition.
6. The Director of Recreation Services shall notify all affected businesses and residents of
street closures and parking restrictions at least 48 hours prior to the event.
7. The applicant shall clean up all debris associated with the event to the satisfaction of the
Director of Public Works.
8. Traffic detouring and road closures shall be coordinated by the Police Department.
9. The Public Works Department shall be responsible for ordering and directing the setup of
all traffic control equipment through a private purveyor.
Page 94 of 174
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